Online marketing agency with sound expertise in search engine marketing
Price
CHF 350,000
Branch
IT
Software
Region
German speaking Switzerland
location independent
Reference
CH0101293

Online marketing agency with sound expertise in search engine marketing

The company convinces with predictable sales, attractive margins and a lean cost structure.

The company has been active in the field of search engine marketing for around 10 years and specialises in services in search engine optimisation (SEO), search engine advertising (SEA) and online reputation management. The large number of long-standing and returning customers as well as recommendations reflect the high quality of the services offered.

Essentially, the company supports its clients in positioning and presenting themselves optimally online, which leads to measurable success in terms of reach and turnover. Tried and tested, effective structures and systems are used for this purpose.

The clients are SMEs from different sectors, which result in a diversified, broad-based client mix. About half of the customer contracts have longer terms, which enables the company to achieve stable, predictable turnover.

The cost structure is very lean and efficient, so that all services can be reliably offered with only one permanent employee (owner) and a good network of freelancers. Thanks to the flexible organisation, the company can be managed independently of location, which was a key concern for the owner.

In 2021, the company achieved a turnover of around CHF 200,000 and an adjusted EBITDA of around CHF 50,000. A comparable or slightly better result is expected for 2022.

Due to private circumstances, the current owner would like to hand over the company to a successor who can use and further develop the successfully created structures and the good reputation.

To buy and operate this business solid knowledge of the German language is a requirement. The entire sales process (documents, correspondence, negotiations, contracts, etc.) is conducted exclusively in German.

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